In light of the Washington Nationals World Series Championship victory last night; I thought I’d share this recent logo design I re-imagined for my barber Ruben Soriano (ig: @barber_gang3) of Whoskie’s Barbershop in South El Monte, CA.
The premise was to employ the iconic “W” of the center of the Washington Nationals logo and mold fonts to work with and around the “W,” as-well-as use the same color scheme as it’s predecessor.
The “W” is also used as a common counter-culture reference to “West Side,” or “West Coast,” most famously popularized by Westside Connection and other Hip-Hop artist of the time. This, in conjunction with the name of “Whoskies Barbershop,” makes for an amalgamation of similar tastes and shared design livery.
Dj Swift wanted to change the type-font of his previous logo up a bit to a cursive-script font style that embodied a classic baseball inspired design; along with the inclusion of his website on the underlying ribbon below his Dj Swift name. We then created ‘grooves’, similar to that found on a vinyl record, along with the city-scape cut into the bottom-half of the record.
After our client approved the featured logo design, we then proceeded in the creation of the Dj Swift Music Logo Style-Guide. The Logo Style-Guide is an instruction sheet that helps clients understand the various file-formats their logo is saved in and what the different uses are intended for. We at Republic Design Company pride ourselves on educating our clients on proper logo usage techniques and are always available to assist our clients on an on-going basis…
The Logo Style-Guide is saved in Adobe Illustrator File (.ai) format, Portable Document Format File (.pdf) format, Jpeg File (.jpg) format, and Ping File (.png) format:
We then screen-printed t-shirts for Dj Swift onto heather gray shirts.
Many Thanks to Dj Swift for the opportunity to be of assistance.
Alejandro Menchaca of the Law Offices of Alejandro Menchaca commissioned Republic Design Company for the design, implementation and production of his Law Offices of Alejandro Menchaca Logo, Brand, Identity Design and Business Cards:
Alejandro Menchaca requested we develop a series of logo design concepts centered in-and-around his initials, “A.M..” He also requested we use Stanford(‘s) and University of Southern California’s color guard(‘s) as these are both his Alma Mater(‘s). Below are Three (3) rounds of logo design explorations we created for Alejandro. The final logo design featured above encapsulated the look, feel, and essence Alejandro was aiming for. The ‘slash’ between the letter ‘A’ and letter ‘M’ inside Alejandro Menchaca’s initials, represents ‘division and conflict’. ‘A/M’ (Alejandro / Menchaca) ‘is the bridge to resolve it.’
After our client selected the featured logo design, we then proceeded in created the Law Offices of Alejandro Menchaca Logo Style-Guide. The Logo Style-Guide is an instruction sheet that helps clients understand the various file-formats their logo is saved in and what the different uses are intended for. We at Republic Design Company pride ourselves on educating our clients on proper logo usage techniques and are always available to assist our clients on an on-going basis…
The Logo Style-Guide is saved in Adobe Illustrator File (.ai) format, Portable Document Format File (.pdf) format, Jpeg File (.jpg) format, and Ping File (.png) format:
We expanded the logo/brand/identity of the Law Offices of Alejandro Menchaca logo into the design of Alejandro’s Business Cards. Important to Alejandro in the design of his business cards, was the inclusion of his 3 law offices: Beverly Hills, South Pasadena, and Newport Beach. We placed his newly created logo/brand/identity on the front; along with the cities in which his 3 law offices are located in as the main focal point(‘s). On the opposite side, we put Alejandro’s full-name, title, office addresses and contact info.
more info here
Many thanks to Alejandro Menchaca for the opportunity to be of assistance.
VC Property Brothers is co-op of brothers Enrique and Daniel Montaño who are both Realtors ® at RE/MAX Gold Coast Realtors in Ventura, CA. It is a take on thee popular HGTV show “Property Brothers,” where twin brothers Jonathan and Drew Scott aim to help couples find fixer-uppers and transform them into their dream homes. Similarly, the “VC Property Brothers,” aim to do the same, in the Ventura County market.
To start. The VC Property Brothers asked we create a logo for them, that encapsulated who they were/their essence so-to-speak. After several design variations, we quite literally took the silhouette of their main, combined, profile picture, that their existing and future marketing campaign was going to be centered around; and use that as the foundation of their logo design. It is set inside a simplified house silhouette that doubles for an “up” arrow, signifying upward mobility and prosperity both, for them and for their clients they humbly serve. Lastly, we made sure to include the VC Property Brothers title inside the logo design, surrounding the perimeter of the logo, in a circular fashion.
Now that their logo was complete, it was time to package and put-together their “Logo Style-Guide.” The Logo Style-Guide is an instruction sheet that helps clients understand the various file-formats their logo is saved in and what the different uses are intended for. We at Republic Design Company pride ourselves on educating our clients on proper logo usage techniques and are always available to assist our clients on an on-going basis…
Next, it was time to move onto the design and production of their business cards. The business cards production needed to complement the ‘dapper’ look-and-feel of Enrique and Daniel Montaño’s profile picture. They opted for a 16 point card stock with silk-laminate look-and-feel, along with spot UV gloss on certain portions of the graphics of the business cards. Included with all pertinent contact information, membership associations, charitable causes, and facebook + twitter links; the cards came-out great…
After designing and producing their business cards, it was time to start designing and producing the VC Property Brothers website, www.VCPropertyBrothers.com. We have incredible photography of Enrique and Daniel Montaño. We have a strong logo/identity/brand design already set in place. Now it was time to pool all these element, online…
We built the VC Property Brothers website on WordPress.com. We at Republic Design Company love working in wordpress because, “IT’S FREE!” Only fee our clients have to pay is the annual domain name purchase (which runs approximately $15.ºº on GoDaddy or WordPress).
The VC Property Brothers website comes fully equipped with feature video, contact page, client testimonials, instagram and facebook links. But it doesn’t stop there! One of the most robust features on the VC Property Website is the integration of the sophisticated home-search service option, IDX…
IDX(Internet Data Exchange) is how MLS listings end up on a website.
Also known as Broker Reciprocity, IDX encompasses the policies, rules, and software that allow listings from the MLS database to be displayed publicly.
Anytime you see properties on a website that came from an MLS, it was made possible through IDX.
Most real estate agents and brokers use IDX to simply display MLS listings or home search tools on their website, but as home buyers have become more Internet-savvy, IDX has evolved to encompass more. Agents today have the option to use basic home search tools provided by their MLS, or build more advanced IDX solutions; usually with the help of an IDX vendor.
NOW, anyone interested in searching for properties for sale in the Ventura County area (and beyond), can go to VC Property Brothers website, and serach from a comprehsevie list of available listings!
Along with the aforementioned marketing collateral, Enrique and Daniel casually inquired if we could design their vehicles back windshield graphics. We at Republic Design Company were more-than-happy to oblige. We designed the perforated vinyl graphics and installed them to their vehicles, respectively.
We’d like to sincerely thank Enrique and Daniel Montaño for the opportunity to assist them with their Marketing needs…
First, as the name of the company evokes, “101 Roofing & Construction,” draws a strong affinity to thee 101 freeway; which runs throughout/connects it’s service area of Los Angeles, Ventura, and Santa Barbara Counties. As-such, we wanted to combine visual similarities of “roofing and/or roofs,” along with the iconic 101 freeway shield. The following are 5 design comps/variations we originally came-up-with…
After client selected logo/identity (at top of this wordpress entry), we then proceeded to create an online presence as featured at http://www.101Roofing.com.
Client specified that they wanted to be featured on a vast array of popular social media platforms, (facebook, twitter, google+, tumblr, pintrest, linkedin, instagram). We created custom buttons+links for previous/current/perspective clients to add/follow/be-friend 101 Roofing & Construction, “all over the place, (so-to-speak).”
Concurrently, in the natural course of design discovery, we wanted to continue to include iconic visuals associated with 101 Freeway crest, now infused with it’s “Roofing & Construction” aesthetics. The result is a “Ventura Freeway-esque” inspired adornment, complete with iconic green freeway signs, freeway trussing, whimsical palm trees/shrubbery, light-posts, and blue skies…
Client also wanted to address ambiguity of service area. As such, we created a semi-topographical map of the Los Angeles, Ventura, and Santa Barbara Counties area and listed every single city in their “Service Area.”
Last, we silk-screen-printed some long-sleeve t-shirts for the 101 Roofing & Construction Staff:
Thanks to 101 Roofing & Construction for the opportunity to assist in the (re)design, (re)production, and implementation of all marketing collateral. Looking forward to future opportunities to work together on mutually beneficial projects…
The Z5th Hour commissioned Republic Design Company for the design and implementation of http://www.TheZ5thHour.com website, and also it’s ongoing online presence maintenance.
The Z5th Hour was originally conceived by thee enigmatic artist, dancer, dj, and principal creative, Luis Soto aka “Chauncey Pearls.” With musical influences like Doc Martin (Sub-Level), Marques Wyatt (Deep, LA) and Jason Bentley (KCRW), Chauncey’s primary focus was to bring House Music to Ventura County. It was (and still is), important (to Chauncey) to make the distinction between House Music and it’s over-popularized parent, Electronic Dance Music (EDM). Although House Music fall’s under the EDM umbrella, it’s primary distinction lies within the “feeling” one derives when referring to one or the other. As such, Chauncey’s hell-bent on bringing that “feeling,” of “House Music,” to Ventura County area, (and beyond)…
As the name denotes, “The Z5th Hour,” in it’s simplistic form, implies “Time.” In researching various graphical representation of “Time Clock’s,” along with The Z5th Hour futuristic sound based off of Funk + Disco; it seemed like a natural progression to use this retro-digital-styled type-font, as it’s identity + livery.
With Chauncey’s creative direction, in conjunction with the newly agreed-upon logo/identity; these “All Day, House Music, All Night,” icon’s came about in the natural course of design discovery.
I do have to admit… The “Do what makes you happy,” rule applies in this instance because I, too, am a “House Music aficionado.” I listen to this genre music, at length, and The Z5th Hour was pleased with the work rendered. They further commissioned Republic Design Company to continue their “online presence” and advocacy by blogging and aggregating across all their social media platforms. Aside from designing and producing all their marketing collateral (such as event flyers + posters), they also had me blog about new and relevant music, as follows:
We also compiled “Teaser Video’s” (like the one that follows), to promote events on different social media platforms
We are pleased to be The Z5th Hour’s design consultant’s of choice.
Republic was asked to create an original logo/identity that encompassed a feeling relating to (the end of) the month of October. What better iconic figure/symbol than the classic “pumpkin” to serve as the backdrop/anchor to the overall visual presentation of Ventura Family Fun Fest? We then decided to wrap a red ribbon 3 times around the exterior of the pumpkin to highlight the title sponsor, (REMAX), the name of the event (Ventura Family Fun Fest), and for whom the benefit of this event is/(was) for, (Children’s Miracle Network Hospitals). The finishing touch was the inclusion of what we refer to as the “end-tails” in which the top-right-hand end-tail denotes “1st Annual,” and bottom-left-hand end-tail denotes “5K/1K.”
Next, we were asked to create a series of marketing collateral pieces for a variety of applications, including (in no particular order):
1. Wine Glasses
2. Children’s Press-On Mock Tattoo’s
3. Aluminum Water-Bottles
4. E-Mail Flyer (or E-Flyer)
5. Facebook Event Page Image
6. Website Banner
7. Ventura Family Fun Fest 4″x6″ Postcard
8. Ventura Family Fun Fest 8″x10″ Flyer
9. Ventura Family Fun Fest 11″x17″ Poster
10. Ventura Family Fun Fest T-Shirt
Last, but certainly not least, we at Republic Design Company would like to sincerely thank Briana Bouffard, Business Development Director at RE/MAX Gold Coast Realtors, for her generous solicitation of our graphic design services. We look forward to working with Briana next year for the 2nd Annual Ventura Family Fun Fest…
The San Gabriel Valley Conservation Corps, (SGVCC), in conjunction with Ruby Rose Sanchez, commissioned Republic Design Company for the design and implementation of the “Green Apple Day of Service” (5.5″ x 8.5″), postcard/flyer/e-flyer:
First a little background on “Green Apple:”
“A quarter of all Americans walk through the doors of a school every day. Yet instead of walking into places of opportunity, millions enter buildings where the air they breathe is filled with toxins and mold, where classrooms are poorly lit and overcrowded, and where resources are limited and outdated. Too many of our children are learning in buildings that are compromising their health and ability to succeed.
Our kids deserve better. Where they learn matters.
Green Apple is an initiative of the Center for Green schools at USGBC to put all children in schools where they have clean and healthy air to breath, where energy and resources are conserved, and where they can be inspired to dream of a brighter future. We know how to create high performing schools that save hundreds of thousands of dollars and provide safer learning environments for our children. Learn more —> here <—
Second, a little about the “Day of Service:”
“The first annual Green Apple Day of Service will take place on Sept. 29, 2012. For one day, advocates from around the world, including students, teachers, parents, elected officials, organizations, companies and more, will come together in support of healthy, sustainable schools by taking action in their communities.” Learn more —> here <—
Lastly, a little about the Center for Green Schools:
“The Center for Green Schools at the U.S. Green Building Council (USGBC) is the organization behind the Green Apple movement, working to ensure that every student has the opportunity to attend a green school within this generation. The Center provides the resources and support to elevate dialogue, accelerate policy and institute innovation toward healthy, high-performing schools and campuses. The Center works directly with staff, teachers, faculty, students, administrators, elected officials and communities to drive the transformation of all schools into sustainable places to live and learn, work and play.” Learn more —> here <—
Republic Design Company had the opportunity to swing-on-by and take a few photo’s on September 29th, 2012; from 2 PM to 5 PM PSD at the South El Monte Community Center:
The day consisted of various fun-filled activities including:
1. Pocket Park Design Competition Kick-off
2. Food Vendors
3. Live Entertainment
4. Booths promoting Health Awarness
5. The opportunity to create your own designs and ideas of what a Pocket Park is to you
6. The opportunity to paint a mural for your school as a reminder of sustainability and health
7. The opportunity to build your own flower pot out of newspaper and plant seeds (to grow)
8. The opportunity to buy produce from the local EarthWorks Community Garden
Fernandez Jewelers commissioned Republic Design Company for the design, implementation, and production of the following marketing collateral pieces:
2. Business Card
Fernandez Jewelers is located inside the CenterPoint Mall in Oxnard, California. They offer a vast array of products and services. Whether it’s a treat, a necessity, or for a special occasion, Fernandez Jewelers has got you covered…
Fernandez Jewelers doesn’t just “sell” jewelry, they also buy gold and silver. As the poster above and below denote, “Fernandez Jewelers: COMPRAMOS ORO Y PLATA | WE BUY GOLD & SILVER.” They asked we create a bold 23″ x 29″ poster(‘s) to remind current and perspective mall patrons of this service.
With just a week in public view, we are happy to report that the “Fernandez Jewelers: COMPRAMOS ORO Y PLATA | WE BUY GOLD & SILVER,” poster(‘s) have produced a noticeable increase in foot-traffic, (According to Fernandez Jewelers management).
We also designed some sharp business cards for the Fernandez Jewelers staff. The imagery employed for the front and back of business card was strategic. The front of business card is supposed to convey a loving feeling and exemplify Fernandez Jewelers’ focus of/on engagement rings. The back of business card is supposed to showcase their expansive array of different types of jewelry offerings.
2689 Saviers Road
Oxnard, CA 93033
Phone: (805) 240-1717
The principals of the Q Club Oxnard commissioned REPUBLIC Design Company for the design, implementation and production of not just another business card; but a carefully-crafted/multi-faceted marketing piece…
First, a little background…
The Q Club Oxnard is a full-service billiards, bar-and-grill, sports lounge, that has been a staple in Oxnard and the Ventura County area for many, many years. To best exemplify Q Club Oxnard and capture it’s “essence,” one can-NO! -One must draw the comparison between it, and the hit 80’s T.V. sit-com, “CHEERS” (featuring Ted Danza, Kristie Alley, Shelley Long, Kelsey Grammer [to name a few] and various other beloved actors/characters). Q Club Oxnard, just like “CHEERS” magically capture an essence and camaraderie that was (then) and is (now) best summed-up by the now-infamous quote:
“where everybody knows your name…”
Simply-put, The Q Club Oxnard is, “home.” A friendly place where ALL are welcome to catch their favorite game on TV, have a drink, play a little bit of pool/billiards. Heck, Q Club Oxnard even comes fully equipped with their very own “Norm (played by then actor George Wendt)!” You have to visit and experience it for yourself…
Republic Design Company was called upon to strategize, delineate, and stream-line Q Club Oxnard’s core competencies into the 8 following categories:
1. Delicious Grill Menu | 2. Fully Stocked Bar: 16 beers on Tap & Mixed Drinks! | 3. Party + Catering Facilities for all Occasions | 4. 3 x 16 ft. Mega-Screens + Flat Screens Throughout | 5. Live Music, DJ’s, Karaoke, Bands, & Dancing | 6. All Sports Packages: UFC, HBO, PPV, Boxing, FOX Deportes, Soccer (futbol) | 7. Pool and Pool Leagues plus Billiards and Billiard Accessories | 8. “Lunch Power Hour” Specials
Coupled with recurring/subliminal messages on-top of imaginary green-felt background of pool table, was, of-course the Q Club Oxnard logo and contact information, hours, and facebook web address:
Q Club Oxnard
2362 N. Oxnard Blvd., Oxnard, CA 93036 | (805) 278-1231
Instead of creating individual/personalized business cards for each employee of the Q club Oxnard; we designed the marketing collateral piece in such a way that not only can existing and perspective employees of the Q Club Oxnard could write their names onto, but key friends-and-family of the Q Club Oxnard (or whomever management would like to grant access to) can “write their name” directly to the left of “says…” with a pen or Sharpie…
“The Q is for YOU!”
The back of this marketing collateral piece is designed with the objective of increasing the Q Club Oxnard’s email database with the allure of not only a 25% discount off your next purchase*, but the ongoing inclusion of special offers that are going to be made available exclusively to email database subscribers!
“Come In” | “Make New Friends” | “Have Fun”
*Offer expires 45 days from (__/__/__) | *Fill-out this business card, submit to cashier at time of purchase, recieve 25% OFF your bill | *Limit one per person/per purchase. Certain exclusions may apply. See management for details
*This special offer can NOT be duplicated or replicated off this or any website.